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In the latter part of the 20th century, "Team Building"
became recognised by many companies as an important factor in
providing a quality service and remaining competitive. Yet as
we stride into the 21st century, the term "team building"
can still sometimes seem rather nebulous - people often know
that they need it, but aren't quite sure what it is.
As a result, team building is used in all sorts of contexts,
even when it is not appropriate.
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A
Basic Definition |
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Some people define a team as being "the whole is greater
than the sum of its' parts". But this isn't the right
definition; it is a feature of good teams. 'Whole > sum'
shows that they are working well together - but there are
some teams whose collective performance falls short of what
you might expect given the quality of individuals. The Apollo
Syndrome is a good example of this - where highly intelligent
people often performs worse than teams made of up 'less-able'
members.
Some people define a team as being the people who report to
the same boss. This can be misleading. In a well-designed
organisational structure, people reporting to one boss do
often form 'teams'. But when designing organisational hierarchies
there are often compromises made because of pay structures
or the need to have traditional reporting lines.
Whislt a team is a group of people, a group is not necessarily
a team. Rather, a team is a group of people working together
towards a common goal. .
Groups
If a team is a group of people working towards a common goal,
'team building' is the process of enabling that group of people
to reach their goal. It is therefore a management issue, and
the most effective form of team building is that undertaken
as a form of management consultancy, rather than as pure training
(though there is a role for training within an overall programme).
In its simplest terms, the stages involved in team building
are:
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To clarify the collective goals
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To identify those inhibitors that prevent them from reaching
their goals and remove them
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To put in place enablers that assist them
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To measure and monitor progress, to ensure the goals are
achieved
Traditional techniques often address the inhibitors to collective
performance: relationships, communication, etc.. However,
if a group is only a group, then the benefits of such techniques
may be limited. At best, there may be no need to resolve relationship
problems; at worst it can be a waste of time and detract the
people involved from achieving their individual goals.
Relationship problems
If there are problems between people working in a group, then
this can have a negative impact on their individual performance.
However, traditional techniques are not the solution.
The stress in a relationship between two people is governed
by the formula:
(proximity of the two people) x (importance they succeed together)
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(compatibility of their personalities)
In a group, the 'importance' is low. However, traditional
techniques implicitly try make the importance score higher
than it need be. This makes the stress score worse, because
you are forcing people to work well together when they don't
need to.
Also, traditional techniques sometimes tries to address the
incompatibilities of the personalities involved, eg: on a
personality workshop. Whilst this can be done, it is hard
work and needs both parties to be committed to it. In a working
group, the motivation for such difficult work is unlikely
to be there - though, if they are willing to do it for personal
reasons, then a personality workshop can have some effect.
However, to reduce relationship stress in a group, it is better
to focus on the factor that is easiest to change: proximity.
If they are only a group, then putting some distance between
them (physically or by managing the boundaries between their
work) will achieve a satisfactory result, without having to
invest a lot of time.
Summary
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A team is a group of people working towards a common goal
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Team building is a process of enabling them to achieve
that goal
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If they are only a group, then traditional techniques
can be a waste of time/money or even counter-productive
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There may be better ways to resolve problems in groups:
eg: putting distance between people who don't get on or,
if they are both willing, building some understanding of
personality differences.
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Your
Corporate Event Objectives |
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Introduction
As you will have read above, Team building can be a lengthy
and costly process. However, there are team building exercises
that you may wish to consider when discussing your event with
us such as ice breaking activities and team activities. In
the event that you would like to pursue a detailed team building
program we are able to present a plan to you. However, if it
is just a teambuilding activity that you wish to provide fun and
build on team dynamics we are able to offer you something a
little more instant then the events below.
Team Building Events
With all corporate events, it is important to be clear about
the objectives. These objectives should tie in to corporate
goals, and the type of event you have will be strongly influenced
by the outcome you are trying to achieve.
The objectives are often psychological, such as to reward
staff for a good year or to overcome internal barriers between
departments. A key choice is whether your aim is a positive
or negative one. That is, are you trying to build on success
and reinforce much of the good that is being done already.
In that case, you should be considering rewarding staff with
a morale-boosting time away from the workshop. Or are you
trying to overcome psychological barriers that hinder communication.
This requires a very different approach, where you try to
establish relationships between people who don't normally
interact.
Planning
Once you have defined your goals, and decided on a general
approach, the 'psychology' of a corporate event needs as much
planning and coordination as the logistics of transport, accommodation,
activities, break times and meals.
For example, suppose you are wanting to build better relationships
between management and staff. You can do this by mixing them
in groups and/or at tables during mealtimes. However, left
to their own devices they might naturally sit with their colleagues
and friends, so you need to ensure they mix, without it appearing
too contrived. You can do this using methods such as:
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Briefing everyone beforehand to encourage them to mix
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Producing a formal seating plan
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Dividing people onto tables using random criteria such
as date birth
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Asking every other person to swap tables or seats between
courses
There may be other ideas that are more appropriate for your
group. Whatever you decide to do, the important point is that
you need to plan the psychology of the event as much as the
logistics.
Follow up
The 'psychological planning' you need to do not only includes
the corporate event itself, but also what happens afterwards.
A major problem with corporate events is that they can achieve
a great deal on the day, but as soon as people go back to
the workplace, the environmental cues invoke all the old behaviours
and things quickly return to the way they were. You might
need to consider doings things such as:
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identifying and removing, where possible, boundaries and
markers in the working environment that permanently divide
people into groups: eg: desk arrangements, different dress
codes
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creating ongoing working parties or cross-organisational
process teams (with real objectives) to maintain the initiative
and break down the barriers between team islands
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ensuring that the appreciation shown to staff (and to
spouses for their support) is maintained throughout the
year, with reward and recognition schemes, social events
and celebrations for key achievements as they happen.
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